The Author of this post is Solomon Dejesus
The biggest challenge I faced the entire time I was developing a business plan for my new company was choosing from all of the good domain names available at registrars online. I know that sounds absolutely ridiculous, but my entire marketing plan was based around developing an awesome website that funneled business directly to my front door. If I had chosen incorrectly, the whole thing could have gone up in smoke! It took me so long to make a decision I finally broke down and hired a small marketing agency to help me with the big stuff, which included building the website. I'm actually really glad I took the extra effort because now our entire campaign flows together in exactly the way I hoped it! would. I realized that selling should be my number one priority, but with a background in sales, I knew how important it was to get the business through the door in the first place. Without customers, who in the world was I going to sell anything to?